Whether video or interactive rich media, you need to ensure your content is in your customer’s language and culturally relevant. Let StruMedia guide you through the complex landscape of rich media.
Our studio develops, packages and delivers the rich Html5 media you need for your brand to stand out. We tailor our flexible solution to your specific content, quality and budget requirements.
You maybe wondering: what exactly is Rich Media? According to Google:
“it’s a digital advertising term for an ad that includes advanced features like video, audio, or other elements that encourage viewers to interact and engage with the content. While text ads sell with words, and display ads sell with pictures, rich media ads offer more ways to involve an audience with an ad.”
An ad for a Hollywood movie that includes a streaming video sample of a scene from the movie.
A mouse cursor that is changed to an image on a particular Web site if the user requests it (for example, a cursor that changes to a tiny red question mark on a site like whatis.com)
A standard-size banner ad that includes an inquiry form about ISDN installation, capturing the user’s filled-in personal information, and telling the user they will be contacted by a company representative – all simply by interacting with an ad on an online publisher’s Web page
You’ve probably heard of Html5 or Flash or Java or Applets or maybe even gif. These are just a few components that make up the gamut that is Rich Media.
When a good rich media agency like StruMedia stays fully exposed to all of the new innovations and technologies, it greatly benefits the final creative solution—and your business.